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MME 79 : Manajemen Produk Baru
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RPS Manajemen Produk Baru MME 79
Rahman, Mohammad Naquibur, Managing new product launch development in the dynamic emerging market A case study of Saudi Arabia.,Entrepreneurship and sustainability issues
Tarigan,Chandra Adiputra.,2019.,Pengembangan_Produk_Baru_untuk_Mendukung_Strategi.,Jurnal Aplikasi Manajemen dan Bisnis
Theory_of_New_Product_Development_and_Its_Applicat
Alur project paper
Sesi 1 : Ch.1: ELEMEN STRATEJIK PENGEMBANGAN PRODUK
Materi sesi 1
Rekaman sesi 1-2
Sesi 2 : Ch.2-3: PROSES, PERCEPATAN DAN INOVASI PRODUK BARU
Materi sesi 2
Sesi 3 : Ch.4-5: KONSEP DAN IDE PRODUK BARU
Case Pengembangan Produk Baru Untuk Mendukung Strategi Bisnis Perusahaan Mineral Industrial (Studi Kasus: PT. XYZ)
Materi sesi 3
Rekaman sesi 3-4
Sesi 4 : Ch. 6 : PENDEKATAN PERMASALAHAN DAN ANALISIS ATRIBUT
Materi sesi 4
Sesi 5 : Ch. 7-8: EVALUASI KONSEP, TESTING DAN FULL SCREEN
Materi sesi 5-6
Rekaman sesi 5-6
Sesi 6 : Ch. 9 & 12: PERAMALAN PENJUALAN DAN PENGEMBANGAN PRODUK
Case PT. SHS International: Kesenjangan Kualitas Strategi Pemasaran Dulu dan Sekarang
Rekaman sesi 7-8
Sesi 7 : Ch. 10-11: PROTOKOL DAN PERANCANGAN
Materi sesi 7
Sesi 8 : Review
Materi sesi 8
Sesi 9 : UTS
UTS Manajemen Produk Baru MME 79
Sesi 10 : Ch. 13: TESTING PENGGUNAAN PRODUK
Rekaman sesi 10-11
Sesi 11 : Ch.14 & Ch 17: RENCANA & PENGELOLAAN PELUNCURAN STRATEJIK
Case Managing New Product Launch & Development in The Dynamic Emerging Market: A Case Study of Saudi Arabia.
Sesi 13 : Ch.16: TES PASAR
Case Scrapping new product development efforts: when to keep going, when to fold
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All categories
Aplikasi Pendukung
Mata kuliah dummy - Role Dosen
S1
SMB
SMB Blended
1
2
3
4
5
6
7
SAB Blended
1
SMB Reguler
17
18
19
20
21
SAB Reguler
13
14
15
16
S2
EM
32
33
34
WM
91
92
MM Eksekutif
77
78
79
Mini MM Public
Business Development Program
Batch 11
Batch 12
Strategic Human Resources Development Program
Batch 4
Batch 5
Business Strategy
Batch 1
Batch 2
Bizcube
Mini MM Inhouse
Mini MM Inhouse - Perkumpulan Strada
Home
Aplikasi Pendukung
Collapse
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SIKEM
SIAK
VITALSOURCE
PPM LIBRARY
Panduan
Course info
MME 79 : Manajemen Produk Baru
Teacher:
Erni Ernawati
Teacher:
Pepey Kurnia
Skill Level
:
Beginner
