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SM R19 Relationship Marketing
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Course data
Introduction
Announcements
RPS
Panduan
Sesi 1: "Chapter 1 Evolusi konsep relationships Chapter 2 Pengantar customer relationships dan customer experience"
Materi Sesi 1
Sesi 2: Chapter 3 Model IDIC: Identify-Differentiate-Interact-Customize
Materi Sesi 2
Sesi 3: Chapter 4 Mengenali pelanggan
Materi Sesi 3
Sesi 4: Chapter 5 Membedakan pelanggan
Materi Sesi 4
Sesi 5: Chapter 6 Membedakan pelanggan berdasarkan kebutuhan
Materi Sesi 5
Sesi 6: Chapter 7 Berinteraksi dengan pelanggan
Materi Sesi 6
Sesi 7: Chapter 8 Customer insight, dialog dan media sosial
Materi Sesi 7
Sesi 10: Chapter 9 Kerahasiaan pelanggan
Materi Sesi 10
Sesi 11: Chapter 11 Mengukur keberhasilan Customer-Based Initiatives dan Customer-Centric Organization
Sesi 11
Sesi 12: Chapter 12 Customer analytics
Sesi 12
Sesi 13: "Chapter 13 Mengelola bisnis berbasis Customer-Strategy Chapter 14 Transisi dari bisnis tradisional ke bisnis customer centric"
Sesi 13
Sesi 14: Chapter 15 Melanggengkan Customer-centric Organization
Sesi 14
Sesi 15: Kuliah Tamu
Materi GL
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Categories
Ciutkan
Memperluas
All categories
Aplikasi Pendukung
Mata kuliah dummy - Role Dosen
S1
SMB
SMB Blended
1
2
3
4
5
6
7
SAB Blended
1
SMB Reguler
17
18
19
20
21
SAB Reguler
13
14
15
16
S2
EM
32
33
34
WM
91
92
MM Eksekutif
77
78
79
Mini MM Public
Business Development Program
Batch 11
Batch 12
Strategic Human Resources Development Program
Batch 4
Batch 5
Business Strategy
Batch 1
Batch 2
Bizcube
Mini MM Inhouse
Mini MM Inhouse - Perkumpulan Strada
Beranda
Aplikasi Pendukung
Ciutkan
Memperluas
SIKEM
SIAK
VITALSOURCE
PPM LIBRARY
Panduan
Info mata kuliah
SM R19 Relationship Marketing
Pengajar:
Budi Aryani
Pengajar:
Budi Aryani Ademan
Pengajar:
Pepey Kurnia
Pengajar:
Pepey Kurnia
Pengajar:
Mira Nur Mutia
Pengajar:
Program Sarjana
Skill Level
:
Beginner
