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  • SM R20 & SA 15 Manajemen Pemasaran
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  • Course data
    Introduction
    Announcements
    RPS
    Sesi 1: Marketing’s Value to Consumers, Firms, and Society (Ch.1)
    Materi Sesi 1
    Sesi 2: Marketing Strategy Planning (Ch.2)
    Materi Sesi 2
    Sesi 3: Evaluating Opportunities in the Changing Marketing Environment (Ch.3)
    Materi Sesi 3
    Sesi 4: Focusing Marketing Strategy with Segmentation and Positioning (Ch 4)
    Materi Sesi 4
    Sesi 5: Final Consumers and Their Buying Behavior (Ch.5)
    Materi Sesi 5
    Sesi 6: Business and Organizational Customers and Their Buying Behavior (Ch.6)
    Materi Sesi 6
    Sesi 7: "Elements of Product Planning for Goods and Services (Ch.8) -Product Management and New–Product Development (Ch.9)"
    Materi Sesi 7
    Sesi 9: Place and Development of Channel Systems (Ch.10)
    Materi Sesi 9
    Sesi 10: Promotion—Introduction to Integrated Marketing Communications (Ch.13)
    Materi Sesi 10
    Sesi 11: Advertising and Sales Promotion (Ch.15)
    Materi Sesi 11
    Sesi 12: -Pricing Objectives and Policies (Ch.17)
    Materi Sesi 12
    Sesi 13: Implementing and Controlling Marketing Plans: Evolution and Revolution (Bonus Chapter 1)
    Materi Sesi 13
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    • Batch 4
    • Batch 5
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    • Batch 1
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    • Mini MM Inhouse - Perkumpulan Strada
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Categories Ciutkan Memperluas
  • All categories
  • Aplikasi Pendukung
  • Mata kuliah dummy - Role Dosen
S1
  • SMB
SMB Blended
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
SAB Blended
  • 1
SMB Reguler
  • 17
  • 18
  • 19
  • 20
  • 21
SAB Reguler
  • 13
  • 14
  • 15
  • 16
S2
EM
  • 32
  • 33
  • 34
WM
  • 91
  • 92
MM Eksekutif
  • 77
  • 78
  • 79
Mini MM Public
Business Development Program
  • Batch 11
  • Batch 12
Strategic Human Resources Development Program
  • Batch 4
  • Batch 5
Business Strategy
  • Batch 1
  • Batch 2
  • Bizcube
Mini MM Inhouse
  • Mini MM Inhouse - Perkumpulan Strada
Beranda Aplikasi Pendukung Ciutkan Memperluas
SIKEM SIAK VITALSOURCE PPM LIBRARY
Panduan

    Info mata kuliah

    SM R20 & SA 15 Manajemen Pemasaran

    • Pengajar: Widyarso Roswinanto -
    • Pengajar: Budi Aryani
    • Pengajar: Budi Aryani Ademan
    • Pengajar: Program Sarjana
    Skill Level: Beginner

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    Unit Strategis :
    Unit Strategis :

    PPM School of Management adalah Unit Strategis dari PPM Manajemen, dan merupakan sekolah manajemen pertama di Indonesia sejak tahun 1967. Selain itu, PPM SoM juga meraih Apresiasi Sistem Penjaminan Mutu Internal Terbaik di Indonesia dari Kemenristekdikti.

     

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    Program S1 Kuliah Kelas karyawan
    S2 Magister Manajemen
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    Kuliah Karyawan Online S1 Manajemen PPM School of Management | Kelas Karyawan S1 S2

    Gedung Bina Manajemen, Jl. Menteng Raya No.9, RT.1/RW.10, Kb. Sirih, Kec. Menteng, Kota Jakarta Pusat, Daerah Khusus Ibukota Jakarta 10340

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