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SM R20 & SA 15 Manajemen Pemasaran
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Introduction
Announcements
RPS
Sesi 1: Marketing’s Value to Consumers, Firms, and Society (Ch.1)
Materi Sesi 1
Sesi 2: Marketing Strategy Planning (Ch.2)
Materi Sesi 2
Sesi 3: Evaluating Opportunities in the Changing Marketing Environment (Ch.3)
Materi Sesi 3
Sesi 4: Focusing Marketing Strategy with Segmentation and Positioning (Ch 4)
Materi Sesi 4
Sesi 5: Final Consumers and Their Buying Behavior (Ch.5)
Materi Sesi 5
Sesi 6: Business and Organizational Customers and Their Buying Behavior (Ch.6)
Materi Sesi 6
Sesi 7: "Elements of Product Planning for Goods and Services (Ch.8) -Product Management and New–Product Development (Ch.9)"
Materi Sesi 7
Sesi 9: Place and Development of Channel Systems (Ch.10)
Materi Sesi 9
Sesi 10: Promotion—Introduction to Integrated Marketing Communications (Ch.13)
Materi Sesi 10
Sesi 11: Advertising and Sales Promotion (Ch.15)
Materi Sesi 11
Sesi 12: -Pricing Objectives and Policies (Ch.17)
Materi Sesi 12
Sesi 13: Implementing and Controlling Marketing Plans: Evolution and Revolution (Bonus Chapter 1)
Materi Sesi 13
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S1
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1
2
3
4
5
6
7
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1
SMB Reguler
17
18
19
20
21
SAB Reguler
13
14
15
16
S2
EM
32
33
34
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91
92
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77
78
79
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Business Development Program
Batch 11
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Categories
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Expand
All categories
Aplikasi Pendukung
Mata kuliah dummy - Role Dosen
S1
SMB
SMB Blended
1
2
3
4
5
6
7
SAB Blended
1
SMB Reguler
17
18
19
20
21
SAB Reguler
13
14
15
16
S2
EM
32
33
34
WM
91
92
MM Eksekutif
77
78
79
Mini MM Public
Business Development Program
Batch 11
Batch 12
Strategic Human Resources Development Program
Batch 4
Batch 5
Business Strategy
Batch 1
Batch 2
Bizcube
Mini MM Inhouse
Mini MM Inhouse - Perkumpulan Strada
Home
Aplikasi Pendukung
Collapse
Expand
SIKEM
SIAK
VITALSOURCE
PPM LIBRARY
Panduan
Course info
SM R20 & SA 15 Manajemen Pemasaran
Teacher:
Widyarso Roswinanto -
Teacher:
Budi Aryani
Teacher:
Budi Aryani Ademan
Teacher:
Program Sarjana
Skill Level
:
Beginner
